{"id":1728,"date":"2020-06-08T16:52:48","date_gmt":"2020-06-08T14:52:48","guid":{"rendered":"http:\/\/beta.infotres.com\/?post_type=avada_portfolio&#038;p=1728"},"modified":"2020-07-09T11:52:54","modified_gmt":"2020-07-09T09:52:54","slug":"hedabideetan-kanpaina","status":"publish","type":"avada_portfolio","link":"https:\/\/infotres.com\/eu\/proyectos\/hedabideetan-kanpaina\/","title":{"rendered":"Hedabideetan kanpaina"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 contenedor nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#e2e2e2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-animated\" style=\"margin-top:0px;margin-bottom:20px;\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"100%\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1 proyecto-descripcion\"><p>Lufe enpresaren hazkundean laguntzeko aukera izan genuen, 2017an, Lombok agentziaren eskutik. Hedabideetan zabaltzeko kanpaina sortu genuen, enpresaren produktua ezagutzera emateko: Euskadin eta bertako egurrarekin eginiko altzari ekologiko eta merkeak. Estrategiak lortutako arrakasta benetan harrigarria izan zen.<\/p>\n<p>Euskal Ikea goitizena jaso zuen enpresak eta oihartzun handia izan zuen Estatuko hedabideetan: informazio agentzietan, hedapen handiko egunkarietan (El Pa\u00eds, El Peri\u00f3dico de Catalunya, ABC, El Correo&#8230;), telebistetan (TVE, Telemadrid, EITB\u2026), irratietan (la Ventana de la SER, RNE, Radio Euskadi, M80\u2026) eta aldizkari espezializatuetan (Elle, Woman, Modern Decoration Home, AD\u2026).<\/p>\n<p>Horri esker, enpresaren webgunearen bisitari kopurua izugarri handitu zen, baita eskaerak nabarmen areagotu ere. Online salmenta, enpresaren komertzializazio kanal bakarra, %100 igo zen egun gutxitan.<\/p>\n<\/div><style type=\"text\/css\">.fusion-gallery-1 .fusion-gallery-image {border:0px solid #e2e2e2;}<\/style><div class=\"fusion-gallery fusion-gallery-container fusion-grid-1 fusion-columns-total-1 fusion-gallery-layout-masonry fusion-gallery-1\" style=\"margin:-5px;\"><div class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-1 hover-type-none fusion-grid-sizer\"><\/div><div style=\"padding:5px;\" class=\"fusion-grid-column fusion-gallery-column fusion-gallery-column-1 hover-type-none fusion-element-landscape fusion-element-portrait\"><div class=\"fusion-gallery-image\"><a href=\"https:\/\/infotres.com\/wp-content\/uploads\/2020\/07\/Lufe-clipping2-5.jpg\" rel=\"noreferrer\" data-rel=\"iLightbox[gallery_image_1]\" class=\"fusion-lightbox\" target=\"_self\"><div 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